Warren Buffett's One Tip for Startups and Entrepreneurs | Exploring Markets

Warren Buffett's One Tip for Startups and Entrepreneurs

If you're looking to start your own business, or if you're an investor looking to invest in a business, Warren Buffett would tell you to focus on one thing. It is perhaps the most important thing. What is it? It's the customer. If you're going to build a business or invest, you should do it because a customer is happy and enjoys that business or service. He writes this in Forbes:
"Ben Franklin said it a long time ago: "Keep thy shop and thy shop will keep thee." The quaint language aside, it means don't just satisfy your customers – delight them. They're gonna talk to other people. They're going to come back. Anybody who has happy customers is likely to have a pretty good future." - Warren Buffett